In order to get the best conversions, your squeeze page templates need to have these principles in mind. A study of web surfers found that the amount of time spend on a new website is about 6 seconds before deciding to hop on the next site. The attention span of people seem to just be growing shorter and shorter with their impatience as well. It takes humans in real life to find out if they like you or not subconsciously within about 2.5 seconds.
The squeeze page template is the first thing that people notice. So you’ll need to make sure it’s in tip-top shape so that you break past the initial 9 seconds when someone decides to stay or not.
The strategy of designing a squeeze page to focus on getting the most leads. Keep in mind the length of your squeeze page and how your placement is.
The real estate of your squeeze page needs to be used so that you are placing things where the eye meets. The benefits of the page and action items need to be on the upper have of the page, known as “above the fold.”
A squeeze page which is considered short does not go past the fold of the page.
If you don’t know what a fold is, imagine it to be like a newspaper and that you have to open the flap to see the rest of the front page. The same thing with a website, you have to scroll down.
With a short squeeze page template, the design will only stay on the top portion or above the fold. You have the option of having a short squeeze page template, a long one, or one in between.
Long squeeze pages go past the fold. It is important to have the call-to-action, or CTA above the fold of the webpage.
Design your squeeze page template with these following things in mind and it won’t matter if you use a short or long squeeze page.
These tips will help to increase your conversion rate so that you can market to those leads in the future.
With a clean, professional look to your squeeze page, you’ll do wonders at getting more conversions. Keep a look out for too much white noise. Leave out any unnecessary information that may cause too much clutter.
It’s important that the call to action lets the person visiting the page know what it’s all about.
A call to action, or CTA, is where exactly your visitor should take action on your squeeze page.
The call to action for your squeeze page is to have the visitor turn into a lead by putting in their email address.
Keep that in mind that you only have about 10 seconds to make a good first impression.
Have your heading in your squeeze page tell the visitor clearly and directly what they get.
It is crucial to be direct and clear because there is no time to distract the visitor to your squeeze page. Using the sub-heading below the heading, support what your headline is saying and clearly show the benefits.
In your squeeze page template, be sure to alternate the colors in the headline and sub-heading so that the colors help the headling stick out more. Be sure not to overdo it with your colors on your squeeze page templates.
List out your benefits in bullet style form so that you can make it clear and concise.
Plenty of white space and padding around text makes it easier on the eyes to read and easier for your visitors to scan your squeeze page. Within 9 seconds, new visitors to your squeeze page will scan and then decide whether or not to see what you are offering.
In your bullets, list the best benefit on the first bullet point and the last best as the last bullet. Use videos in your squeeze page that automatically play so that you can gauge the interest of your squeeze page visitors. Each and every one of these added components will help increase your conversion rates.
Although ultimately you want to sell your product, you don’t want to sell too much on your optin form because you’ll have plenty of chances to do that later.
The ultimate goal is to have the visitor leave their highly targeted email address for you to tell to later.
If you have too much required fields to fill out, people will leave your site. You just need to keep and simple and get their email address. Maybe their first name too.












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